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Thursday, 12 January 2017

Hope? Hope? What the hell it that?

Good god! These guys got funding to do this study?

Authors

Popova L1, So J2, Sangalang A3, Neilands TB4, Ling PM4.

Author information

  • 11 Georgia State University, Atlanta, GA, USA.
  • 22 University of Georgia, Athens, GA, USA.
  • 33 University of Pennsylvania, Philadelphia, PA, USA.
  • 44 University of California, San Francisco, CA, USA.

>>>adult nonsmokers and current smokers viewed advertisements for moist snuff, snus, and electronic cigarettes (e-cigarettes) with various warning labels and then indicated their emotional responses in terms of anger, anxiety, sadness, guilt, disgust, discouragement, hope, and contentment. Outcomes were openness to using moist snuff, snus, and e-cigarettes in the future and interest in a free sample of each product. Data were analyzed in 2016.
RESULTS: Hope was positively associated with openness and interest across all alternative tobacco products as was contentment for moist snuff and snus. Anger was negatively associated with openness to moist snuff and e-cigarettes, disgust negatively to moist snuff and snus, and anxiety negatively to e-cigarettes. Being a current smoker, ever trying a corresponding product, being male, and younger age were associated with greater openness to and interest in moist snuff and snus. For e-cigarettes, being a current smoker, ever trying e-cigarettes, and being female were associated with greater openness, and being a current smoker was associated with greater odds of selecting a free sample.
 CONCLUSIONS: Positive emotions, particularly hope, were consistently positively associated with interest in alternative tobacco products. Hope is widely used by tobacco and e-cigarette companies to advertise their products. Antitobacco messages should aim to lower hope associated with tobacco products but increase hope for cessation or life without tobacco.
Link here

Do Emotions Spark Interest in Alternative Tobacco Products?


CONCLUSIONS: Positive emotions, particularly hope, were consistently positively associated with interest in alternative tobacco products.

I WOULD SAY THAT'S AN EXCELLENT THING! SNUS AND E CIGARETTES COULD HELP A LOT OF PEOPLE!

But what is the conclusion? Antitobacco (sic) messages should aim to lower hope associated with tobacco products but increase hope for cessation or life without tobacco.

So, my questions are -
Why include non-smokers?
What warning labels were on snus and e cigarettes? 
What definition did the researchers use to define "hope".
What is "hope" actually.

I'll tell you MY hope. I hope such dreadful science, will be laughed away.

But no! These guys have been very,very busy. In fact there are eleven pages of their so called studies and citations - and they have been cited one hundred an one times!

This is Tobacco Control at work. The mind boggles! Here is the PDF

Here are a few of  the studies done by this crowd (and some citations)

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